Design work, in the wild.
A curated look at the actual creative delivered to clients — filter by brand below.
Social media management, Meta Ads, and content strategy for brands that want real growth — not just a content calendar. 25+ brands managed, up to 10.23× ROAS, and 86,000+ organic followers built from zero.
Abdul Sami is a freelance social media manager and Meta Ads specialist based in Lahore, Pakistan, working with clients worldwide.
I'm Abdul Sami, a freelance social media manager and Meta Ads specialist — 6+ years, 25+ brands, real estate to e-commerce, USA to UAE. I don't guess, and I don't do "we'll see how it goes." I test, track, and scale what works, then show you the receipts, not just the promise.
A skill sharpened across multiple brands — building real organic reach and followers without relying on ad budget.
USA, UAE, Canada, Pakistan, Philippines — real estate to e-commerce to industrial to B2B LinkedIn.
Every strategy is built around ROAS and real business outcomes, not just follower counts.
No account managers, no hand-offs — direct communication and hands-on accountability from strategy to execution.
Instagram, Facebook, LinkedIn, TikTok — posting, community management, monthly reporting.
🎯Creative testing, audience segmentation, optimization — built for sustainable ROAS.
🎬Scroll-stopping graphics, carousels, reels, and short-form video.
AI-generated UGC-style video ads and content — faster turnaround and lower cost than a traditional shoot.
Meta Pixel, Commerce Manager, Instagram Shopping, TikTok Shop.
Local SEO, review strategy, city-specific posts that drive inbound leads.
Shopify, WordPress, integrations, pixel installation.
Click any card for the full story — challenge, strategy, results, and the actual proof straight from the client's dashboard.
Ad-management-only engagements — no page or content work involved.
$902.04 spent in a competitive, seasonal snow-gear niche.
$294.61 total spend, high conversion efficiency on a tight budget.
Google Business Profile management — separate from any Meta work.

Profile strength rated "Looks good" after optimization.
Ad account setup, catalog integration, Shop configuration, Business Manager permissions — and, when needed, getting a shut-down account back online.
Full Meta catalog integration, ad account setup, and Shop connected across both platforms.
USA-based. Shop was offline with both sales channels inactive — rebuilt end-to-end: catalog, permissions, and asset management, fully synced across FB & IG.
A curated look at the actual creative delivered to clients — filter by brand below.
All prices USD · 100% advance payment · scope customized per brand.
Not sure which tier fits? Pick a starting package and stack on what you need — the total updates as you go.
A live blog on the real site — built for SEO ranking, updated regularly with strategy breakdowns and case notes.

Your Google Business Profile and your social media accounts are usually run as two completely separate channels — and that’s…

Canva is the right tool for a small business’s first year of social content — fast, affordable, and good enough…

A good ROAS (return on ad spend) for Meta Ads in 2026 generally falls between 3x and 5x, with the…
A motorcycle tyre manufacturer with strong offline distribution but zero social media presence — no digital brand recognition, no online community.
Full ownership of the Facebook presence: a consistent weekly content calendar, story-driven creative (including a viral Ramadan moon-shadow post), copywriting in brand voice, hashtag and trend research, and hands-on community/DM management — all with zero ad spend.
3.6M reach (+22.7%), 86K followers built organically from zero, 71K content interactions (+9.7%), and a single exhibition reel that hit 3.5M+ organic views. 97% of all reach came from people who had never followed the page.
A premium tableware and cutlery brand entering an established market from zero, needing a sophisticated presence that could compete with premium players and drive real e-commerce sales.
Built the brand identity from scratch — color system, typography, tone of voice. Set up and grew Facebook and Instagram in parallel. Ran Meta Ads campaigns end-to-end: budget, creative, and optimization. Managed community, DMs, customer service, and small-scale influencer campaigns.
20K Facebook + 4,413 Instagram followers from zero, 9.28× ROAS on Meta Ads, 767K video/content views, 10.5K content interactions, 16.9K link clicks, and 20% market share growth — paid and organic growth delivered in parallel.
A premium tableware and cutlery brand needed to look established fast — zero digital presence, needing credibility within weeks, not months.
Dual-channel growth: professionally set up the Facebook Business Page (logo, cover, category, description) with a first wave of content posted before any ads went live, so the page looked credible to new visitors. Ran Page Like campaigns to a precisely defined audience — home décor buyers, gifting shoppers, premium lifestyle consumers — using custom interest-based audiences, alongside an organic content calendar of product showcases and brand story posts.
9,300+ followers built from zero in roughly 2 months, through a combined paid and organic approach with weekly ad performance monitoring and budget reallocation to winning ad sets. The page has since gone on to record 2.1M+ views and 695K+ reach.
A US real estate investor running a novation and cash home-buying brand needed consistent, trust-building content that could turn cold traffic into leads — without a large team.
Built a 3-week content strategy: still graphics, reel scripts and editing, founder headshot videos, case-study posts, before/after property content, Google Business Profile optimization, and keyword research using AnswerThePublic.
A measurable shift in page performance shown in the before/after proof below, an ongoing weekly retainer secured, and a 5-star review from the client.
Darson Industries needed a professional LinkedIn presence separate from its consumer-facing Darson Tyres brand — built for B2B credibility, partnerships, and industry visibility rather than consumer followers.
Full LinkedIn page management for the project term: consistent posting cadence, content built for a B2B/industry audience, and steady follower growth tracked against a 28-day rolling window.
4,545 followers and 14,952 impressions over the reporting period — an 1,083% jump in content performance versus the prior period.