The Challenge
A premium tableware and cutlery brand needed to look established fast — zero digital presence, needing credibility within weeks, not months.
The Strategy
Dual-channel growth: professionally set up the Facebook Business Page (logo, cover, category, description) with a first wave of content posted before any ads went live, so the page looked credible to new visitors. Ran Page Like campaigns to a precisely defined audience — home décor buyers, gifting shoppers, premium lifestyle consumers — using custom interest-based audiences, alongside an organic content calendar of product showcases and brand story posts.
The Results
9,300+ followers built from zero in roughly 2 months, through a combined paid and organic approach with weekly ad performance monitoring and budget reallocation to winning ad sets. The page has since gone on to record 2.1M+ views and 695K+ reach.
What Was Delivered
- Full Facebook Business Page setup from zero
- Brand voice and visual identity system established before ads went live
- Paid Meta Ads: Page Like campaigns to defined audiences
- Organic content calendar: product showcases, gifting occasions, brand story posts
- Pixel setup and audience building for future retargeting
Proof
Related Services
Want results like these for your brand?
Let's talk about your goals and figure out whether social media management, Meta Ads, or both make sense for where you're at.
Work With Me →